Youth Conference 2017
On May 12 – 13, 2017 in Chicago, the NBA hosted its inaugural Jr. NBA Youth Basketball Leadership Conference presented by Under Armour. This two-day event brought together a diverse group of thought leaders and influencers from all levels of the game who are focused on creating positive change in youth and grassroots basketball.
The 2017 Jr. NBA Youth Leadership Conference took place at the InterContinental Hotel and the Under Armour Brand House.
Schedule of Events (all times listed are CT):
| Friday, May 12, 2017 | |
| 8am – 5:30pm | Registration and Conference Meetings |
| InterContinental Chicago Magnificent Mile | |
| 505 N. Michigan Ave. | |
| Chicago, IL 60611 | |
| Phone: 312-944-4100 | |
| 6 – 9pm | Post Conference Networking Event |
| Fremont Chicago | |
| Saturday, May 13, 2017 | |
| 8 – 10am | Saturday Chalk Talk |
| Under Armour Brand House | |
| 600 N. Michigan Ave. | |
| Chicago, IL 60611 | |
| Phone: 312-690-5094 | |
Hotel and Lodging
| Hotel: |
| Hampton Inn Chicago Downtown/N Loop/Michigan Ave. |
| 68 E. Wacker Place |
| Chicago, IL 60611 |
| Phone: 312-419-0914 |
| Rate: $209 (+ tax) |
| Site to Book: Jr. NBA Room Block |
Rooms are limited and available on a first come first serve basis.
Schedule
| Friday, May 12 | InterContinental Hotel |
| 8 – 8:55am | Registration and Breakfast |
| 9 – 9:10am | Welcome by Kathy Behrens, President of Social Responsibility and Player Programs |
| 9:10 – 9:55am | Generational Issues: Reaching Today’s Athlete |
| 10:15 – 11am | Breakout Sessions |
| Coaching Education: Best Practices for Teaching the Game | |
| Social Impact and Sports: Building Bridges through Basketball | |
| Early Exposure: The Impact of Media in Today’s Youth Basketball Environment | |
| 11:10 – 11:55am | Health & Wellness: Achieving Sustained Performance |
| 11:55am – 1:10pm | Program of the Year Presentation and Lunch |
| 1:20 – 2:20pm | Leadership Workshop |
| 2:20 – 3:05pm | Leadership: An Essential Ingredient for Success |
| 3:25 – 4:10pm | Breakouts Sessions |
| 360⁰ of Coaching: Excelling at the Player-Coach-Parent Relationship | |
| Technology: Transforming Youth Sports | |
| Built to Last: Sustaining your Program and Brand Over Time | |
| 4:25 – 5:10pm | The Way Forward: Assessing the Future of Youth Basketball |
| 5:10 – 5:15pm | Conference Wrap Up with David Krichavsky, VP of Youth Basketball Development & Nick Blatchford, Director, Grassroots Basketball, Under Armour |
Sessions
GENERAL:
Leadership: An Essential Ingredient for Success
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Leadership takes many forms, whether you are coaching young athletes or leading a youth sports organization. The example you set as a leader for your players and staff greatly impacts the development and experience of everyone involved. Learn best practices in leadership from a dynamic panel that includes some of the best leaders in basketball and beyond.
| Moderator: | |
| Clark Kellogg | College Basketball Analyst, CBS Sports |
| Panelists: | |
| General Martin Dempsey | Chairman, Jr. NBA Leadership Council & USAB |
| David Robinson | NBA Legend |
| Muffet McGraw | Head Coach, Notre Dame |
Generational Issues: Reaching Today’s Athlete
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The youth basketball landscape has changed dramatically in recent years. Many forces influence young athletes today, including several that previous generations did not face. As youth sports continue to become “professionalized” at a younger age, many kids are leaving organized sports altogether. This panel will address issues shaping youth basketball and how to motivate and develop today’s athletes without compromising core beliefs.
| Moderator: | |
| Jennifer Azzi | WNBA Legend |
| Panelists: | |
| Kenny Atkinson | Head Coach, Brooklyn Nets |
| Mike Brey | Head Coach, Notre Dame |
| Jerian Grant | Guard, Chicago Bulls |
| Frank Martin | Head Coach, South Carolina |
Health & Wellness: Achieving Sustained Performance
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A strong foundation of healthy habits is at the core of every athlete’s success. Proper nutrition, training, and practice routines are keys to long-term success. However, the trend in youth sports of “more is better” is driving overuse injuries and early sports specialization. As part of this session, leading experts from multiple disciplines will discuss the proper way to optimize the health and performance of young athletes via a holistic approach.
| Moderator: | |
| Dr. Brian Cole | Team Physician, Chicago Bulls |
| Panelists: | |
| JK Davis | Exercise Scientist, Gatorade Sports Science Institute |
| Shane Battier | NBA Legend |
| Dr. John DiFiori | NBA Director of Sports Medicine |
| Daniel Shapiro | Director of Basketball Athletic Performance, UW |
The Way Forward: Assessing the Future of Youth Basketball
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This panel will revisit a variety of topics and trends discussed throughout the day and offer expert opinion on what this means for the future of our sport.
| Moderator: | |
| Tom Farrey | Leader, Aspen Institute Sports & Society Program |
| Panelists: | |
| Shareef Abdur-Rahim | AVP, NBA Basketball Operations |
| John Thompson III | |
| Stacey Lovelace |
BREAKOUTS:
Coaching Education: Best Practices for Teaching the Game
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Youth sports organizations often lack quality, trained coaches. Many coaches lack any formal coaching education and simply teach kids the way they were taught. Learn more about the resources offered by the Jr. NBA, USA Basketball, and others that will help elevate the quality of your program.
| Panelists: | |
| Jeremiah Boswell | Consultant, NBA Youth Basketball Development |
| Dee Brown | NBA Legend |
| Corry Irvin | Head Coach, Whitney Young Magnet HS |
Social Impact and Sports: Building Bridges through Basketball
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360⁰ of Coaching: Excelling at the Player-Coach-Parent Relationship
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As anyone involved in youth athletics knows, working with kids isn’t always the hard part. Coaches and youth sports organizers must also engage with and answer to parents, who come with their own expectations and desire to be involved. Panelists will discuss how to manage this complex triad (player-coach-parent) to help cultivate a positive youth basketball experience for all.
| Moderator: | |
| Jason Sacks | National Director of Business Development, PCA |
| Panelists: | |
| Jennifer Azzi | WNBA Legend |
| Antonio Davis | NBA Legend |
| Sam Perkins | NBA Legend |
Built to Last: Sustaining your Program and Brand over Time
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Running an effective youth sports program costs money and requires buy-in from many different stakeholders. This session will discuss tactics to help you break through the clutter and deliver high-quality experiences for youth – whether you manage a non-profit organization involved in sports, coach a travel/club team, or run a youth sports facility.
| Moderator: | |
| Danny Ecker | Sports Business, Crain’s Chicago Business |
| Panelists: | |
| TJ Adeshola | Content Partnerships – Sports Leagues, Twitter |
| John Batson | Co-Founder, First Step Youth Foundation |
| Leigh Alan Klein | Sports Consultant, Journalist and Entrepreneur |
Early Exposure: The Role of Media in Today’s Youth Basketball Environment
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Mass media – especially digital platforms – has profoundly impacted youth sports. It has contributed to the growing importance of player rankings, the trend towards early recruiting, and the promotion of individual talent over team accomplishment. Panelists will discuss how increased coverage and the promise of fame can compel parents and coaches to encourage early sports specialization. Panelists will also share best practices regarding how to manage the influence of media in today’s youth basketball culture.
| Moderator: | |
| Taylor Rooks | Anchor and Reporter, SNY |
| Panelists: | |
| Cliff Alexander | Forward, Long Island Nets |
| Scott Phillips | Contributor, NBC Sports & Bleacher Report |
| Alex Tarshis | SVP, Athlete Marketing, Priority Sports |
| Joe Wootten | Co-Chairman of the McDonald’s All-American Game Selection Committee |
Technology: Transforming Youth Sports
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From the grassroots level to the NBA, technology continues to change the way our sport is taught and played. Innovations related to equipment, apparel, training, and video have moved the game forward and allowed players, coaches, and parents to track and measure their development in new ways. This panel will showcase some of the new technology impacting the basketball ecosystem, and what to look for going forward.
| Moderator: | |
| Jeremy Goldberg | President, LeagueApps |
| Panelists: | |
| Cathy Horton | Entrepreneur |
| Dr. Travis McDonough | Founder and CEO, Kinduct |
| Anwar McQueen | Business Development – Grassroots Basketball, Hudl |
| Davyeon Ross | Co-Founder and COO, DDSports Inc. |
Speakers
| Shareef Abdur-Rahim | TJ Adeshola | Cliff Alexander | Kenny Atkinson |
| Jennifer Azzi | John Batson | Shane Battier | Kathy Behrens |
| Jeremiah Boswell | Mike Brey | Dee Brown | Swin Cash |
| Dr. Brian Cole | Chris Collins | Doug Collins | Antonio Davis |
| JK Davis | General Martin E. Dempsey | Dr. John DiFiori | Danny Ecker |
| Tom Farrey | Jeremy Goldberg | Susan Goodenow | Jerian Grant |
| Cathy Horton | Corry Irvin | Clark Kellogg | Leigh Alan Klein |
| David Krichavksy | Stacey Lovelace | Frank Martin | Dr. Travis McDonough |
| Muffet McGraw | Anwar McQueen | Kim Miller | Sam Perkins |
| Scott Phillips | David Robinson | LaChina Robinson | Taylor Rooks |
| Davyeon Ross | Jason Sacks | Daniel Shapiro | Alex Tarshis |
| John Thompson III | A.J. Watson | Troy Weaver | Joe Wootten |















































Contact
The staff of the Jr. NBA is happy to answer questions regarding the inaugural conference. Please email JrNBAConference@nba.com and a representative will be available to assist.
Basketball can bring people and communities together in ways that few other things can. The NBA and its community partners will discuss how they are convening community conversations that engage youth, parents, community leaders, and law enforcement in candid dialogue. Panelists will share why it’s critical to integrate life skills programming into the work of your organization.